The Beard Armour

Unveiling the Majesty of Beard Armour: A CGI Showcase
Client
The Beard Armour
Services
, , ,
Social Media
Instagram, TikTok, Facebook
The Project
At Lexel CGI, we had the honor of partnering with The Beard Armour, a pioneering beard oil brand with roots deeply embedded in Sri Lanka's rich heritage. Infused with a profound dedication to natural ingredients and a profound commitment to cultivating a culture of beard care, The Beard Armour entrusted us with the task of bringing their esteemed products to life through a visually captivating online store CGI video.
Project
Link

Objective:​

Our objective was clear: to encapsulate the essence of The Beard Armour's mission – "Grow it with CARE, wear it with PRIDE!" – and to translate this ethos into a mesmerizing visual narrative. Through meticulous attention to detail and innovative CGI techniques, we aimed to create an immersive experience that not only showcased the superior quality of The Beard Armour's products but also resonated with their audience on a deeper level.

Results:​

The outcome exceeded our expectations. The CGI video seamlessly transported viewers into a realm where the magnificence of The Beard Armour’s products was brought to life. From the gentle rustle of nature-inspired scents to the dynamic interplay of light and shadow, every frame was meticulously crafted to evoke a sense of luxury and sophistication.

Moreover, the video garnered widespread acclaim on social media platforms, amassing thousands of views and igniting conversations within The Beard Armour’s community of loyal followers. With an impressive engagement rate of over 10%, the video succeeded in not only showcasing the brand’s products but also in fostering meaningful connections with its audience.

Insights Showcase Methodology:

To showcase the insights garnered from the CGI video on social media, we employed a multifaceted approach:

Teaser Campaigns: Prior to the video’s release, we teased snippets and behind-the-scenes footage to pique audience curiosity and generate anticipation.

Interactive Polls: We leveraged interactive polls and quizzes to encourage audience participation and gather feedback on their favorite aspects of the video.

Engagement Metrics: Through detailed analytics reports, we tracked key engagement metrics such as views, likes, shares, and comments, providing valuable insights into the video’s performance and audience sentiment.

User-Generated Content: Encouraging user-generated content, such as reviews and testimonials, allowed us to amplify the reach of the CGI video and foster a sense of community among The Beard Armour’s audience.

In conclusion, our collaboration with The Beard Armour exemplifies the power of CGI storytelling in elevating brand experiences and forging meaningful connections with audiences. Through a harmonious blend of creativity, technology, and brand ethos, we brought The Beard Armour’s vision to life, leaving an indelible impression on all who experienced it.

Together, let us continue to grow and wear our beards with pride.

Street Burger
CGI Video Boosts Engagement for Street Burger on International Burger Day