Client

Casely

Social Media

Instagram

Services

3D Video, Social Ads

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Halloween Phone Case Launch Campaign

To promote Casely’s exclusive Halloween-themed phone cases through a captivating and spooky 3D video campaign that drives engagement, increases brand visibility, and boosts sales during the Halloween season.

Campaign Goals:

The goal was to create a visually striking, shareable video that highlights the mall’s architectural elegance, dynamic retail spaces, and festive atmosphere, while also celebrating its integral place in Colombo’s modern lifestyle. Using CGI and interactive augmented reality elements, the video provides viewers with an elevated perspective of the mall’s offerings, from luxury brands to family-friendly experiences.

  • Generate excitement and buzz for the new Halloween collection.
  • Drive traffic to Casely’s website and boost sales during the Halloween season.
  • Enhance brand recognition as a leader in stylish phone case designs.

Result

The campaign achieved outstanding results across platforms:

  • Engagement:

Over 150,000 likes, comments, and shares within the first week of launch. A 40% increase in Instagram follower growth during the campaign period.

A 40% increase in Instagram follower growth during the campaign period.

  • Sales:

Halloween case sales exceeded projections by 35%.

A significant spike in website traffic, with a 50% conversion rate from social ads.